Otter PR has added yet another award to the long list it has earned for its innovative approach to public relations.
On August 22, 2023, the Tampa Bay Business Journal announced that Otter was one of this year’s Inno Honorees. The award commends Otter for elevating Tampa Bay to become a leading innovation hub. Otter is one of only 23 local startup companies to earn the award.
“When we started this firm, we had a vision to transform the industry,” says CEO and co-founder Scott Bartnick. “We wanted to go beyond the status quo and find new ways to tell our clients’ stories, engage their audiences, and build meaningful media relations. This award is validation that our pioneering spirit and commitment to innovation is paying off.”
“I’m so proud of our team for pushing boundaries and challenging the typical PR agency playbook,” adds CMO and co-founder Jay Feldman. “We know there is always more work to be done, but becoming an Inno Honoree is an exciting milestone that energizes us to keep reinventing how brands authentically interact with the world.”
Inno honorees will be celebrated on September 28, 2023, during a ceremony at the Hilton Tampa Downtown. Other honorees include a number of top Tampa Bay tech startups.
Tampa Bay Inno Awards Honor Top Innovative Startups
The Inno Awards showcase the best companies in Tampa Bay’s tech scene. The Tampa Bay Journal describes them as startups and entrepreneurs that are “working above and beyond to set the ecosystem ablaze.” The awards celebrate these companies for their innovative approaches to solving business problems.
Tampa was recently recognized as one of the nation’s emerging tech cities by Forbes Magazine. It said the city was “quickly turning into Florida’s tech capital,” with more than 50 software and IT companies. The Inno Awards seek to stoke tech growth in Tampa by keeping a spotlight on the tech ecosystem.
Otter’s Web3-Native Strategy Drove Success in 2023
Otter’s vision is to innovate in the public relations space as a Web3-native agency. It uses tech solutions to track the latest media trends and establish impactful connections for its clients. Its PR approach leverages modern media practices to provide extraordinary service for clients from a wide range of industries.
Otter’s innovative approach has made it one of the top public relations firms in the nation. As a result, it has been named a top PR firm by Clutch, G2, And UpCity.
“We became a top company by believing that technology would drive better results for our clients,” says Feldman. “The modern world is digital. Brands need to harness digital tools to truly connect with their audiences. We’ve leveraged data, social analytics, targeted messaging, and other innovations to make sure that our clients’ stories are told at the right time and in the right media outlets.”
“Our tech-driven strategies have fueled real change and tangible growth for a countless number of clients,” adds Bartnick. “Seeing our clients succeed thanks to our state-of-the-art PR solutions is the greatest measure of our own success. The work isn’t done, but it’s clear technology paired with human creativity is a winning combination in public relations.”
Otter PR continues redefining the public relations world with its tech-first approach. The Tampa Bay Inno Awards Honoree recognition highlights their dedication to pushing the boundaries of traditional PR. As they chart new paths in the industry, their story inspires other businesses to embrace innovation and put clients first.