Our Blog

Online Reputation Management Public Relations — Insider Key Tips and Hacks to Manipulate Results

Even businesses who do everything right may find themselves needing reputation management or reactive PR at some point.

As a small business, thought leader, or budding entrepreneur, finding journalist requests is an affordable alternative to traditional PR strategies.

When it comes to pitching to the media it’s key to align your brand with the specific publication.

With the new ruling that enables NCAA athletes to commercially benefit from their name, image, and likeness and monetize their Read More

Whether your brand is a startup or is further along in the development process, a value proposition is one of Read More

Becoming a guest contributor for a publication is an extremely powerful way for thought leaders to build their credibility.

NCAA athletes can now benefit from commercial use of their Name, Image, and Likeness. The long-anticipated rule-change from the pedestal Read More

By going too broad, you risk having a muddled public brand image and alienating potential customers.

A solid PR campaign can be an incredible tool for business owners and entrepreneurs. Still, there are several other ways Read More

Mastering the art of the email subject line means knowing which words to avoid, when and how to use personalization, Read More

Building a media list is an essential foundation for any PR campaign.

Organic social media is still a massive part of growing your business or personal brand. The right combination of content Read More

Once you identify exactly who your brand target audience is, ask where they are, and how you can bring the Read More

When it comes to getting your music brand in the media, there are valuable tips everyone can follow that won't Read More