Crisis Management and Why Every Business Needs a Crisis Management Plan?

crisis

Business crises come in all shapes and sizes. A data breach is a business crisis. An employee turned whistleblower is also a business crisis. And a failed product definitely is a business crisis. While crises can take a variety of forms, they all have a few things in common. For one, they have the potential […]

PR for Crypto Companies Building Brands on Blockchain

PR for Crypto

Crypto and other blockchain companies who are seeking their first PR experience should partner with PR firms that have experience promoting crypto brands. While the strategy for promoting crypto and blockchain companies will be similar to that used for any company, there are nuances that need to be considered.

Hiring a PR Agency in 2022

Hiring A PR Agency

Being on the front lines of business in 2021, we noted that this was a record year for both growth and demise. We have seen brands lose it all and we have seen others lean into the hype, experiencing massive growth and unparalleled success. Ironically enough, they all had one thing in common, publicity. Some […]

How to Remove Negative Articles from Google

a man is sitting toward his laptop, and thinking for something

Removal of negative articles from Google can be extremely tricky to navigate, but it doesn’t mean there aren’t other options to create a more positive online presence.

NCAA Student-Athlete Sponsorship for Coaches and Administration

a team coach with players in a ground

With the new ruling that enables NCAA athletes to commercially benefit from their name, image, and likeness and monetize their social media presence, there will be an inevitable shift in culture amongst teams. But what does shift mean for university administration and coaching staff?  Coaching and developing young adults already requires a certain degree of […]