Use our comprehensive guide to PR crisis management to effectively navigate your next PR disaster and prevent major crises in the future.
Otter PR named a Tampa Bay Inno Awards Honoree. Learn how their innovative PR strategies are helping clients achieve unparalleled success.
Our comprehensive guide on securing media coverage for your event. Ready to use templates, strategies for planning, and the purpose of a press release.
Otter PR wins Silver Stevie Award in the 20th Annual International Business Awards® in the advertising, marketing, and public relations category.
Preparing for a media interview? Use our 12 proven tips to guarantee success in your next TV, radio, or podcast interview.
Learn how to pitch a new story to an editor that actually works. Steal our proven media pitch template that works for Forbes, Inc, & NY Times.
From social media influencers to major companies, public relations (PR) is a powerful tool for anyone in the public eye. When you are responsible for maintaining a positive image, every action and every choice is important. Fortunately, public relations tactics can help personal and commercial brands to increase awareness, generate more leads, and navigate unpleasant […]
Growing from a startup to one of the nation’s top firms can take time. Sometimes it takes decades. Otter PR did it in less than three years. Clutch.co, a highly respected data-driven platform recently gave Otter the title of #1 PR firm in Florida. It also placed it among the top PR firms in the […]
Being on the front lines of business in 2021, we noted that this was a record year for both growth and demise. We have seen brands lose it all and we have seen others lean into the hype, experiencing massive growth and unparalleled success. Ironically enough, they all had one thing in common, publicity. Some […]
Removal of negative articles from Google can be extremely tricky to navigate, but it doesn’t mean there aren’t other options to create a more positive online presence.