Tech PR 101: How to Stand Out in the Crowded Tech Industry
Explore the importance of tech PR for tech companies. Otter PR reveals strategies, benefits, and case studies to increase visibility and establish credibility.
How to Use Digital PR to Transform Your Brand
Discover the power of Digital PR to boost your brand’s visibility. Learn effective strategies, tools, and real-life examples to elevate your online presence.
The Ultimate Guide to Using an Embargoed Press Release the Right Way
Master the art of timing in PR with our guide to embargoed press releases. Learn when to use them and our expert strategies for impactful news delivery.
Greg Linnelli Wins Silver Stevie Award for Communications Professional of the Year
Greg Linelli of Otter PR wins the Silver Stevie Award as Communications Professional of the Year at the 2024 American Business Awards. Discover how Linelli’s strategic skills and Otter PR’s innovative methods have led to client success and widespread recognition in the industry.
What is a Publicist? How to Determine If You Need One
What is a publicist? Discover the role, benefits, and essential reasons for hiring one to enhance your brand’s PR strategy and visibility.
The Power of Earned Media and How To Get It
Discover how to leverage earned media to elevate your brand’s profile. This guide provides strategic insights for attracting attention from media outlets and influencers, enhancing your brand recognition.
12 Audience Targeting Strategies to Know Your Audience Better
Get to know your audience better with these 12 audience targeting strategies and tools, designed to deepen your marketing connections, enhance engagement, and drive your brand’s growth.
How to Improve Your Website Rankings with PR-Focused Link Building
Discover how PR-focused link building can enhance your brand’s online presence and improve your SEO rankings with this guide from PR experts.
Expert PR Tips to Prepare for Podcast Interviews
Master your next podcast interview with Otter PR’s guide on preparing for virtual or in-person interviews, with extra tips post-interview etiquette.
Otter PR Recognized Among Fastest-Growing Private Companies in US by Inc. Regionals 2024 Rankings
Otter PR can now add to its long list of accolades, inclusion on the Inc. Regionals list of the fastest-growing private companies in the Southeast for 2024.