by Becky | Feb 27, 2020 | Digital Marketing, Entrepreneurship, Personal Branding, Social Media
A press release tells a story the way it should be told. The basic constituents of a successful press release are simple. Caption. Opening Line. Body. Contact Details. So, you would expect that entrepreneurs and professionals will know how to write one. Unfortunately,...
by Becky | Feb 18, 2020 | Digital Marketing, Entrepreneurship, Personal Branding, Social Media
Chances are that you do not have your own PR person like most public figures. But then, if you’re a public figure, PR person or not, you still need to be actively involved in creating a strong reputation for your brand. Whoever you are and whatever you do, you need to...
by Becky | Feb 12, 2020 | Digital Marketing, Entrepreneurship, Personal Branding, Social Media
Every challenge is an opportunity to learn and become a better version of yourself. Whether this challenge is personal, financial or has to do with your business, there are certain lessons you can take away from such circumstances to help you grow and thrive once...
by Becky | Feb 6, 2020 | Digital Marketing, Entrepreneurship, Personal Branding
You probably have genuine and practical reasons for wanting to sell your business and that’s good. However, the process of selling your business is mostly complex, rigorous and time consuming. This is more so when you are groping about it without the right...
by Becky | Jan 21, 2020 | Personal Branding
Brand research study plays a critical role in solving most business problems and improving brand performance. There are however certain mistakes you must avoid in the process of designing and organizing brand research. Choosing the wrong team members A wrongly...
by wetotter | Jan 15, 2020 | Personal Branding
How to Brand Yourself in the Digital Age Technology has been on the rise for a few decades now, but in recent years, it has become a crucial component in personal success. Nearly every businessperson has made the switch from physical to digital when it...
