Tech PR 101: How to Stand Out in the Crowded Tech Industry
Explore the importance of tech PR for tech companies. Otter PR reveals strategies, benefits, and case studies to increase visibility and establish credibility.
The Ultimate Guide to Using an Embargoed Press Release the Right Way
Master the art of timing in PR with our guide to embargoed press releases. Learn when to use them and our expert strategies for impactful news delivery.
How to Create Effective PR Growth Strategies: 10-Step Guide
Discover how PR growth strategies can propel your business forward. Dive into the essentials of PR, its benefits, and a step-by-step guide to maximize brand success.
A Complete Guide to Enhancing Brand Image Through PR
Explore the significance of brand image in today’s digital landscape and discover how enhancing brand image through PR can drive business success.
Defending Your Brand: Expert Strategies for Handling Negative Press
This comprehensive guide to handling negative press offers best practices and a 12-step approach to safeguard your brand’s reputation online.
The Ultimate Guide to PR Crisis Management
Use our comprehensive guide to PR crisis management to effectively navigate your next PR disaster and prevent major crises in the future.
Otter PR Ranks #1 Amongst the Top PR Firms in the US by Clutch.co
Growing from a startup to one of the nation’s top firms can take time. Sometimes it takes decades. Otter PR did it in less than three years. Clutch.co, a highly respected data-driven platform recently gave Otter the title of #1 PR firm in Florida. It also placed it among the top PR firms in the […]
Hiring a PR Agency in 2022
Being on the front lines of business in 2021, we noted that this was a record year for both growth and demise. We have seen brands lose it all and we have seen others lean into the hype, experiencing massive growth and unparalleled success. Ironically enough, they all had one thing in common, publicity. Some […]
How to Remove Negative Articles from Google
Removal of negative articles from Google can be extremely tricky to navigate, but it doesn’t mean there aren’t other options to create a more positive online presence.
How to Develop a Crisis Action Plan
A crisis plan allows companies to spring into actionshould a crisis ever occur.
