Creating the Perfect PR for Growth Strategy

Plenty of the PR work that is done is aimed towards acquiring media coverage mostly for the sake of it, not necessarily to help achieve growth. But a different approach to PR, one that works to help startups and other business get the growth they want, is called PR for Growth. It focuses on the idea that growth can be achieved when startups or businesses are noticed by the right people.

The Perfect Toolkit for Journalist Pitching

Pitching your clients and stories on them to journalist will be a key part of your work as a publicist. When doing this, you need to be prepared and come to the reporters with the stories already created so they see you know what you are talking about and why it would be good for them to cover this pitch.

The Perfect Media Kit Guide

What should a Media Kit include? What is the relevant information it should have? How to create the perfect Media Kit?

A PR Strategy is Always Needed

When you create a company, there are a few things you need to be aware of to succeed. It is very important that you establish the approach you want to take with the promotional activity you want to do to become successful.

Why Your eCommerce Product Needs PR

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Every business needs to work with a PR agency in order to reach their audience, sell their products, and meet their financial goals. eCommerce businesses are no different. Just because you are online based, it doesn’t mean you don’t need the expert help to get the media coverage that will improve your brand image in the eyes of possible customers. Keeping that in mind, here is a list of reasons why your eCommerce product needs PR.

How to Promote Your Articles Online for Free

We’ve worked hard to get you an amazing article on a top media site. But hold your celebrations. This is only the first step. Yes, the SEO is going to help you rank on google and yes, you can use this as bragging rights to your customers and friends. But no, this does not mean millions of people are going to read it!

How to Become A Trusted Source For Reporters as a Financial Advisor

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Have you ever seen your fellow financial advisors getting all the ink? Do you wonder what it takes to qualify as a quoted expert in your field? Do you know how they became trusted sources? Better still, has a reporter ever called you for insight about financial advisory matters? If you’ve seen your competitors getting […]