How to Craft a Personal Branding Strategy in 2024
Discover effective personal branding strategy tips for 2024 to enhance your visibility and influence. Create a standout personal brand with our comprehensive guide.
Expert PR Tips to Prepare for Podcast Interviews
Master your next podcast interview with Otter PR’s guide on preparing for virtual or in-person interviews, with extra tips post-interview etiquette.
How to Become an Industry Authority: Developing a Thought Leadership Plan
Discover expert strategies for developing a thought leadership plan to elevate your brand and become a leading industry authority.
A Complete Guide to Enhancing Brand Image Through PR
Explore the significance of brand image in today’s digital landscape and discover how enhancing brand image through PR can drive business success.
Tips for Getting Featured: Unlock the Door to Top-Tier Media Exposure
Discover actionable strategies to amplify your brand’s presence. Dive into top tips for getting featured in magazines, online articles, and podcasts.
How to Remove Negative Articles from Google
Removal of negative articles from Google can be extremely tricky to navigate, but it doesn’t mean there aren’t other options to create a more positive online presence.
How to Improve Search Engine Optimization — Backlink Building
Implementing a solid link building strategy can do wonders for your business’s rankings in the search engine results.
NCAA Student-Athlete Sponsorship for Coaches and Administration
With the new ruling that enables NCAA athletes to commercially benefit from their name, image, and likeness and monetize their social media presence, there will be an inevitable shift in culture amongst teams. But what does shift mean for university administration and coaching staff? Coaching and developing young adults already requires a certain degree of […]
Creating the Perfect PR for Growth Strategy
Plenty of the PR work that is done is aimed towards acquiring media coverage mostly for the sake of it, not necessarily to help achieve growth. But a different approach to PR, one that works to help startups and other business get the growth they want, is called PR for Growth. It focuses on the idea that growth can be achieved when startups or businesses are noticed by the right people.
How to Brand Yourself
How to Brand Yourself in the Digital Age Technology has been on the rise for a few decades now, but in recent years, it has become a crucial component in personal success. Nearly every businessperson has made the switch from physical to digital when it comes to selling personal services, and it can be overwhelming […]
