How to Go Viral with Your Brand, Products, and Services
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For most brands, gaining new fans takes time. It requires multiple campaigns that share different facets of your products or services with a variety of
Category: Personal Branding
TV Interview Tips and Tricks to Master Your Next On-Air Opportunity
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Congrats! You landed your first TV interview! If you have been feverishly scouring the internet looking for TV interview tips and tricks to master it,
How To Get a Wikipedia Page – Tips From the PR Pros
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Search on Google for Jeff Bezos, Mark Zuckerberg, or Tim Cook and the first result you will see is not their personal website, corporate website,
Dr. Jay Feldman Co-Founded the Fastest Growing PR Firm in the USA
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It was January 2020 when Jay Feldman, DO decided it was time to leave medicine. After years of experience in business and marketing, he was trying to balance his medical residency with his business. He was receiving increased pressure from his medical program to leave his business for good, stating that he should not be pursuing both at the same time.
How to Improve Search Engine Optimization — Backlink Building
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Implementing a solid link building strategy can do wonders for your business’s rankings in the search engine results.
How To Align Your Brand With Media Outlets
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When it comes to pitching to the media it’s key to align your brand with the specific publication.
NCAA Student-Athlete Sponsorship for Coaches and Administration
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With the new ruling that enables NCAA athletes to commercially benefit from their name, image, and likeness and monetize their social media presence, there will
Common Mistakes Businesses Make Dealing With a Crisis
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Many businesses will face a crisis at some point, but it’s how they handle it that people remember most.
How to Craft Value Propositions for a Brand
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Whether your brand is a startup or is further along in the development process, a value proposition is one of the most important parts of
How To Become A Guest Contributor
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Becoming a guest contributor for a publication is an extremely powerful way for thought leaders to build their credibility.