What should a Media Kit include? What is the relevant information it should have? How to create the perfect Media Kit?
Every business needs to work with a PR agency in order to reach their audience, sell their products, and meet their financial goals. eCommerce businesses are no different. Just because you are online based, it doesn’t mean you don’t need the expert help to get the media coverage that will improve your brand image in the eyes of possible customers. Keeping that in mind, here is a list of reasons why your eCommerce product needs PR.
Your brand is important because it will help you stand out in your industry and be seen as different from your competitors. That is why you should build a consistent brand image.