Craft a PR Strategy with Otter PR
A good PR strategy is like the backbone of a brand’s story. Think of it as the bridge connecting a company to its audience. Without a solid PR campaign, even the best products or ideas can go unnoticed. Schedule a call today to learn more.

Award-Winning PR Agency Right In Your Neighborhood
With accolades from Clutch, UpCity, and more, we’ve solidified our standing as one of the best PR firms in the country. Looking for an elite public relations firm? You’ve landed at the right place.
Find Out if You Are Otter Material

Featured PR Strategists at Otter PR

As a former Channel 10 news anchor, Ryan Bass is one of the premier names in St. Pete Public Relations. Ryan is ready to help you get exposure.

Gregory is currently a Game Day Host for the Tampa Bay Lightning Radio Network. He reports on local news in St. Pete and would love to help your company gain exposure.
Dan has worked with WSOC-TV and FOX Tampa before joining Otter PR as a full time media strategist. Dan uses his media knowledge to help our clients.
Brand Auditing
We believe that good brand and PR strategy starts with brand consistency. Does your look and feel match your offering? We will find out and provide guidance.
Communications Auditing
By taking a deep-dive into your current PR tactics, we will show you where you are lacking consistency and where to improve.
Story/Brand Pitching
Once we define the PR strategy, we will take your story and brand to the press. Our goal is always to get you in with the top publications and platforms of your choice.
Creating Opportunity
We have taken your business and brand to the world, and now, the magic happens. You are now published. Time to share your success online.
The Otter PR Strategy for Public Relations Campaigns
Contemplating a fresh PR campaign? Otter PR is your one-stop solution. Built on years of industry experience, we deliver PR strategies that earn accolades such as the Tampa Bay Inno Awards. Our dedicated team and performance-tracking systems ensure your campaign’s success.
Top PR Agency in the Nation - We Have The Connections























































PROVEN RESULTS THAT MAKE A DIFFERENCE
We Help Businesses Get Earned Media Coverage
Need help developing a PR strategy? Otter PR is your one-stop solution. Built on years of industry experience, we deliver PR campaigns that earn accolades such as the Tampa Bay Inno Awards and the Silver Stevie Award. Our dedicated team and performance-tracking systems ensure your campaign’s success.
GET THE WORD OUT AND BUILD YOUR BRAND
We Help Business Leaders Become Industry Icons
You have a compelling story and perspective that needs to be shared. Maybe you are trying to become a thought leader, or you are a subject matter expert who is ready to GROW. No matter the case, we will develop a custom PR strategy for your success.
Read Our Blog
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We all hear or see the word “strategy” all the time. It is a buzzword every...
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When your company gains traction, business reputation management can become one of the key factors in shaping...
Read More >Miami’s Best Tech PR Agency for Startups and Innovators
Miami’s tech scene is no longer just emerging—it has solidified itself as a thriving hub of...
Read More >Public Relations for Law Firms: A Guide to Winning Clients
Public relations for law firms goes beyond just getting your name out there—it’s about managing your...
Read More >SO, THINK YOU MIGHT BE OTTER MATERIAL?
Contact Us Today
Otter PR FAQs
Why hire an Otter PR strategist?
Plain and simple, publicists have connections, experience, and a network that you do not and can cut through the red tape that keeps you from getting your story heard. A publicist will develop PR tactics, newsworthy material, pitch to journalists, write press releases, arrange interviews with journalists, and more, all to ensure you are seen and heard.
What is the best press release definition?
People often confuse the press release definition with that of a media release. That being said, a press release is generally meant for larger organizations or brands to make official statements to the public. We write and distribute all types of news releases, press kits, media advisories for businesses and brands looking to attract new customers through publicity.
Can I see Otter PR's case studies?
As part of a comprehensive approach to public relations, media relations, press releases, and digital distribution, we have built a very strong relationship between our clients’ brands, their target audiences, and the media outlets that consistently cover them. You can check out many of our successes right here on the case studies page.
Which PR package is the best?
Every situation is different, but a PR strategy is the best way to get your business in front of journalists. We believe you get the most out of every media opportunity with a customized subscription-based PR package. While this offers better overall value, we also offer a la carte publications. Schedule a free consult to learn more.
Can you tell me how to get verified on Instagram?
The process of being verified on social media can be complicated, but it is vital when it comes to protecting your brand. Getting a blue check mark next to your name will make you stand out amongst your followers, increase trust, and help improve advertising outcomes. Schedule a call today to learn how our PR strategies play a part in your verification.
What is the best public relations strategy for me?
Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and the public. Every situation is different, but at Otter PR, we are experts at customizing a PR strategy around your unique story.