On October 8, 2025, the prestigious Best in Biz Awards announced the official winners of its international awards for 2025. The team at Florida-based public relations agency Otter PR is proud to announce that we have won the silver medal for PR Agency of the Year. With this accomplishment, our strategic communications firm takes its place at the forefront of the industry — not just in Florida, not just in the entire US, but around the world.
Otter PR takes its place as a global agency
For 13 years, the Best in Biz Awards has identified, compared, and announced the best companies to a worldwide audience. These high-profile accolades are particularly prestigious because of the composition of their panels of judges.
Evaluators are not drawn from the ranks of corporate leaders, who often bring their own strategic reasons to the scores candidates receive. Instead, they are drawn from a wide range of journalists and editors at prominent media outlets, including (but not limited to) the Associated Press, CBS News, the Wall Street Journal, Businessweek, Fast Company, Forbes, Fortune, and Inc.
As the program’s website explains, “Having researched and covered countless successful companies, products, and business personalities, the reporters, editors, news anchors, magazine contributors and radio reporters who serve on Best in Biz Awards’ top-notch press judging panels are best positioned to objectively evaluate the entry pool to determine winners. They have the business expertise, the press research chops and the determination to reward the best of the best.”
For these reasons, earning recognition from the Best in Biz Awards commends credibility to honorees. Accordingly, Otter PR is honored to take the silver in this year’s competition for the Best PR Agency.
What makes Otter PR stand out from other marketing and communications agencies? The answer is our unique, results-driven approach.
Beyond traditional public relations and marketing: The Otter PR difference
For a long time, effective professional PR services were out of the reach of small establishments and startups. That’s because traditional firms charge expensive fees to start work and require clients to sign contracts without any sunset clause. This approach has been particularly tragic for new companies, since studies show that launching a new product or service is an especially valuable time to conduct media relations.
Otter PR changed all that. We specialize in getting campaigns going without an initial retainer fee and provide numerous options for contracts that fit clients’ needs. For this reason, even newer or more local outfits can now command the services of a leading global communications bureau.
But that’s not all. Unlike conventional shops, Otter PR guarantees media coverage from your very first month. As a result, you and your stakeholders will be able to realize an immediate ROI. If you want to start getting compelling stories in front of your target audiences fast, then Otter PR is the collaboration partner you need.
Moreover, Otter PR’s communication strategy is designed to meet today’s consumers where they actually are, not where legacy firms might prefer them to be.
Understanding effective communication today
Effective public affairs strategy that results in meaningful outcomes today requires innovation. As this recent award win demonstrates, Otter PR has established itself as a creative force that knows how to get your message out to where it matters most. Thanks to our leading insights into the media landscape, we craft messages that land on the exact platforms where customers like to spend their time.
In addition, our experts create innovative integrated campaigns that combine the strengths of a marketing agency with the power of PR. We leverage our extensive network of relationships with the press pool on clients’ behalf, connecting you to the members of the media and influencers that consumers trust. We also deploy powerful storytelling to excite journalists about your organization and motivate them to cover you, building brands and bolstering consumer awareness.
Otter PR serves clients in a wide range of industries and sectors, from hospitality and healthcare to tech and real estate. Whether you are looking for a limited-term product launch, ongoing reputation management, improved investor relations, emergency help with crisis communications, or help with influencer marketing, Otter PR has got you covered.
Boost your brand reputation with a top PR firm
You should only entrust your brand to the best, and as this latest accomplishment from the Best in Biz shows, that’s what Otter PR’s offerings are. Let us help you boost your company’s profile and promote more conversions. Book a free strategy session with Otter PR today!

