Top Health & Wellness PR Firm

The #1-Rated Public Relations Firm for Wellness Coaches, Fitness Brands, Nutrition Experts, and Lifestyle Leaders

We help you grow your influence, credibility, and client base. Otter PR is a health & wellness PR firm that delivers guaranteed media coverage for health and wellness brands, coaches, fitness programs, nutrition startups, and lifestyle products.

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Don’t Listen to Us. Listen to the Wellness Leaders We Helped Transform.

The amount of publicity Otter PR generated was nothing short of impressive. Their campaigns helped drive over 12.8 million views .

 

Gabriella Kusz

Global Digital Asset and Cryptocurrency Association

Just a Few Health & Wellness Brands That Scaled with the Right PR.

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Brand Auditing

We analyze your health and wellness brand for consistency, messaging, and positioning. Does your identity inspire trust, motivate your audience, and connect with your ideal clients?

Communications Auditing

We review your current PR, marketing, and outreach strategies to identify gaps — from program launch press releases to wellness blog features, influencer partnerships, and podcast opportunities.

Story/Brand Pitching

We craft your unique narrative — whether it’s a transformative coaching method, a breakthrough fitness program, or a holistic nutrition product — and pitch it to top-tier media outlets.

Creating Opportunity

Once you’re published, we amplify the impact. We help you share press, build credibility, and strengthen relationships across media, client, and community platforms.

The Otter PR Method for
Health & Wellness Public Relations Campaigns

When it comes to building credibility in the health and wellness space, you need a health & wellness PR firm that understands storytelling, authority, and visibility. Otter PR brings over 300 years of combined media expertise working with coaches, fitness leaders, lifestyle brands, and wellness innovators.

We’ve helped wellness leaders get featured in outlets like Men’s Health, Women’s Health, Shape, Well+Good, Forbes, and The Wall Street Journal. With Otter on your team, your brand will gain visibility, authority, and long-term growth in the health and wellness industry.

It’s your story. Let’s make it matter.

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Get Featured in Top Media Outlets for Your Health & Wellness Brand

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Otter PR FAQs

Why hire a health & wellness publicist?

Wellness publicists have the expertise and connections to position your brand where it matters most. Whether you’re a life coach, fitness instructor, or nutrition entrepreneur, we help you build credibility, attract clients, and stand out in a competitive industry.

What is the best press release format for health & wellness brands?

Health & wellness press releases should be clear, inspiring, and authoritative. We create official announcements for new coaching programs, book launches, product rollouts, partnerships, and wellness events — distributed to outlets like Shape, Men’s Health, Women’s Health, Well+Good, and Forbes.

Can I see Otter PR’s health & wellness case studies?

Absolutely. Our health & wellness PR firm helped wellness leaders, coaches, and fitness brands get featured in Shape, Forbes, Well+Good, and Women’s Health — while driving brand visibility, client growth, and thought leadership. Visit our case studies page to explore real finance success stories.

Which PR package is best for health & wellness brands?

Every wellness brand is unique. Our most effective option is a monthly PR strategy that includes guaranteed media outreach, thought leadership, and earned press. We also offer a la carte placements and customized campaigns tailored to your goals. Schedule a free consult to learn more.

Can you help position our founder as a wellness thought leader?

Absolutely. We specialize in turning coaches, nutritionists, and lifestyle experts into recognized thought leaders. From interviews and podcast appearances to ghostwritten articles in Forbes, Well+Good, and Men’s Health, we help elevate your personal brand alongside your company.

What is the best PR strategy for a wellness launch?

For launches, storytelling and credibility are key. We combine pre-launch buzz, media outreach, and thought leadership to build excitement and trust. Our PR strategies are tailored to wellness products, coaching programs, books, and events — driving results across client, investor, and lifestyle channels.