Succeeding in crisis management PR is harder than ever—digital platforms move faster, public scrutiny is constant, and misinformation spreads instantly. Businesses need fast, flexible strategies
I once watched a restaurant kitchen go from calm to chaos in a matter of seconds. A small grease fire flared up on the stove,
Businesses today face more risks than ever, thanks to social media, 24-hour news cycles, and the speed at which information spreads. A small issue can
Nobody wants to have a PR crisis on their hands, but let’s face it—the brand is not a protected class. In an ideal world, a terrific
Use our comprehensive guide to PR crisis management to effectively navigate your next PR disaster and prevent major crises in the future.
Experts have said it time and time again: brand reputation takes a long time to build, but can be destroyed in a matter of moments.
Something huge just happened at your company. Maybe the funding that you have been waiting for finally came through. Or maybe you made an amazing
Crisis management is a crucial aspect of any organization. It helps to minimize the negative impact of unexpected events and to restore operations to normal
Growing from a startup to one of the nation’s top firms can take time. Sometimes it takes decades. Otter PR did it in less than
A reputational crisis is every brand’s worst nightmare. Whether it is the result of a poorly timed comment, a poorly worded ad, or poorly planned
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The amount of publicity they have generated for has been nothing short of impressive. It has dramatically increased new clients by 30% and I have seen my platforms grow 2-fold
Mike Mandell
@lawbymike
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